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Strategies, research, industry trends — your pulse on the marketplace
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Editor’s picks
Collect content
What is UGC? The complete guide to user-generated content
Research
AI consumer research: 5 trends to know
Drive conversion
How Bazaarvoice Ratings & Reviews supports best-in-class site performance
Drive conversion
Responding to positive reviews: Tips and best practices
Collect content
How brands can get the most out of the Influenster App
Drive conversion
4 reasons to implement a question and answer platform on your site
Long reads
Why you need to build a brand community
Bazaarvoice culture
Proud to celebrate Pride at Bazaarvoice
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Hey, influencers: Here’s how to create a killer Instagram media kit
Long reads
How to use consumer insights to elevate your marketing strategy
Long reads
Customer sentiment: What it is, how to measure it, and why
Partner content
Actionable insights
Digital Experience Benchmarks
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How to create a 5-star personalized customer journey
Actionable insights
Personalized marketing: How to build a successful strategy
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10 Bazaarvoice integrations to supercharge your business
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SMS marketing: How to do it right
Optimize strategy
Bazaarvoice + Zendesk integration: Improve customer service
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How to add reviews on Shopify
Announcements
Bazaarvoice + BILT: Partnering to syndicate reviews
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Bazaarvoice + Cohley: Partnering to expand content syndication
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Bazaarvoice partners with WhyteSpyder
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Bazaarvoice + Annex Cloud: Creating better customer loyalty
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Bazaarvoice partners with Stamped.io
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Bazaarvoice + Curalate: Connecting curiosity to commerce
Social selling strategies
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Shoppable content: Definition, platforms, and examples
Case studies
Social commerce case studies to inspire your brand
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Social commerce: A guide for brands and retailers
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Like2Buy: The key to winning on Instagram
Drive conversion
How to increase your social media conversion rate
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10 social commerce examples you can learn from
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Your complete guide to selling on social media
Amplify content
How to find and use audio trends on social media
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How to level up your Pinterest social commerce game
Long reads
How to optimize your social strategy with TikTok analytics
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How to increase sales on Instagram: A guide
Recent posts
Authenticity
Vincent Von Verified takes care of authenticity verification
Actionable insights
How to convert on a crowded digital shelf for agile brands with Galderma
Actionable insights
5 ways to make AI-generated content shape your holiday sales
Actionable insights
5 Reasons omnichannel is the new normal for holiday success
Actionable insights
Holiday shopping: 5 ways shoppable social is delivering sales
Social media
4 ways to win big with creator content this holiday shopping season
Amplify content
5 Savvy ways shoppers are saving big this holiday shopping season
Actionable insights
The future is visual: Key insights from Video Commerce 2025
Authenticity
5 Reasons to level up with Intelligent Trust Mark
Actionable insights
How American shoppers are rethinking holiday spending
Acquire Content
Australian shoppers seek an omnichannel experience during holiday spending in 2025
Acquire Content
64% of UK shoppers prefer online shopping for the holidays
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