• Solutions
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      • COLLECT CONTENT
        • Launch Products
          Jump-start product launches with authentic content.
        • Support Core Products
          Keep your core product pages as fresh as your new ones.
        • Improve Content Mix
          Give shoppers confidence to buy wherever they are in their journey.
    • 2nd
      • DRIVE REVENUE
        • Boost Sales
          Grow order value online and in-store.
        • Accelerate Conversion
          Optimize e-commerce, social, and in-store for conversion.
        • Increase Profit Margin
          Reduce costs with superior shopping experiences.
    • 3rd
      • SCALE YOUR BRAND
        • Win at Retail
          Syndicate content to retailers and strengthen partnerships.
        • Acquire Customers
          Stand out in search and advertising.
        • Expand Globally
          Win new customers by expanding into new markets.
    • 4th
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        • Gain a Competitive Advantage
          Benchmark and discover competitive insights.
        • Elevate Marketing
          Drive informed marketing with direct consumer feedback loops.
        • Improve Products
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        • Reduce Returns
          Enable consumers to buy the right product the first time.
    • 5th
      • BUILD LOYALTY
        • Drive Advocacy
          Create and strengthen loyal brand advocates.
        • Establish Trust
          Expedite the consumer discovery and buying journey.
        • Talk with Consumers
          Build relationships through public conversations.
      • FOR RETAIL
        • Empower Brand Participation
          Activate your supplier community through co-marketing.
  • Products
    • 1st
      • COLLECT CONTENT
        • Sampling
          Get products to advocates and accumulate authentic reviews and visual content.
          • CashBack Sampling
        • Always-on Content
          Collect a continuous stream of fresh product reviews from our Influenster community.
    • 2nd
      • DRIVE CONVERSION
        • Ratings & Reviews
          Leverage authentic opinions, photos, and videos to sell your product.
        • Questions & Answers
          Respond to questions on your site or across the retail network.
        • Visual & Social Content
          Feature content shared on social from customers and influencers to drive sales.
        • Social Commerce
          Create shoppable images to increase traffic and shorten the buyer journey.
    • 3rd
      • AMPLIFY CONTENT
        • Retail Syndication
          Distribute content everywhere your products are sold.
        • Social Publishing
          Manage everything you need to win on social.
        • In-store & Digital Activations
          Activate the Influenster community to drive traffic.
    • 4rd
      • OPTIMIZE STRATEGY
        • Insights and Reports
          Actionable insight into your performance, sentiment, advocates, and competitors.
        • Expert Services
          Achieve the best customer experience and make the most of your investments.
        • Managed Sampling
          Take the hassle out of sampling programs for retailers.
  • Industries
    • Apparel & Accessories
      Bring the in-store retail shopping experience to your site with inspiring imagery from customers.
    • Consumer Electronics
      Provide informative product content at every touchpoint—from discovery to purchase.
    • Consumer Packaged Goods
      Stand out on the digital shelf with more quality reviews in more places that convert.
    • Food & Beverage
      Easily sample new products and keep product pages fresh with new reviews.
    • Health & Beauty
      Bring the beauty counter experience to your site with inspiring imagery from customers.
    • Home Improvement
      Give DIY shoppers the product content they need at every stage of their journey.
  • Resources
    • Resources Hub
      Get cutting-edge insights to accelerate your success.
      • New: Shopper Experience Index 2022
      • Brand manager guide to UGC
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      • E-commerce manager guide to UGC
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    • Calculate your ROI
      Discover the impact user-generated content could have on your sales both online and in-store.
  • Company
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      Bazaarvoice brings a people-first approach to advanced technology, connecting thousands of brands and retailers to the voices of their customers.
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Innovation makes headlines.

Get the latest Bazaarvoice news and press from around the world.

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Bazaarvoice

Bazaarvoice Shopper Experience Index: Purchase influence moves from business-to-consumer to consumer-to-consumer with power shift to shoppers

May 11, 2022 - 68% of Americans find ratings, reviews, photos, and videos from other shoppers important

Read more
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Bazaarvoice

Bazaarvoice State of Retail Report finds shoppers crave in-store technology that mimics their online experience

Dec 16, 2021 - Half (47%) of consumers are excited about the potential technology has to enhance their shopping experience

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Lauren Venticinque

North America

Ellie Simpson

EMEA

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D55D6BBA-A945-4A2B-96B4-5BDF69A5F34E

Bazaarvoice

Bazaarvoice Appoints Gayle Wiley as Chief People Officer

Nov 9, 2021 - Wiley has more than 25 years of HR experience focused on alignment of people organizations for business success.

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Bazaarvoice

Bazaarvoice names Zarina Lam Stanford as Chief Marketing Officer to drive market education and adoption of user-generated content

Nov 2, 2021 - Bazaarvoice hires former SAP and IBM marketing expert as Chief Marketing Officer

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Bazaarvoice

Holiday shopping stays online while spending begins to stabilize

Oct 28, 2021 - Half (49%) of survey respondents say COVID-19 is not affecting their holiday spending, but more are opting to shop online

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D55D6BBA-A945-4A2B-96B4-5BDF69A5F34E

Bazaarvoice

Bazaarvoice hires former Coupa RVP, David McIntosh, to bolster business growth in EMEA

Sep 22, 2021 - Bazaarvoice, Inc, today announced that it has named David McIntosh as Vice President (VP) Sales for EMEA

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Bazaarvoice

The ‘Everyday Influencer’ reigns supreme, but consumers demand stricter rules for edited content

Aug 17, 2021 - Over half of global consumers now mostly follow everyday influencers 4 out of 5 global consumers want stricter rules on influencers...

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Bazaarvoice

Bazaarvoice appoints Tom Addis as President

Jun 29, 2021 - Bazaarvoice, Inc, today announced that it has appointed Tom Addis as President.

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Bazaarvoice

The joy of online discovery; 54% of global shoppers enjoy virtual window shopping more than in-store browsing

Apr 28, 2021 - Smartphones top choice for discovering new products online, but consumers still lack confidence to “click to buy” as in-store wins for...

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Bazaarvoice

Bazaarvoice Announces Majority Investment from Thomas H. Lee Partners

Mar 26, 2021 - Bazaarvoice today announced a majority investment from Thomas H. Lee Partners, L.P. (“THL”), a premier private equity firm investing in growth...

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D55D6BBA-A945-4A2B-96B4-5BDF69A5F34E

Bazaarvoice

Consumer shopping continues to go digital, with UGC, new private labels, and access to product sampling driving rapid social commerce growth

Feb 24, 2021 - Meeting consumer expectations and demands via multiple retail channels is critical to success during and after the pandemic.

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Bazaarvoice

The value of authenticity: Two thirds of shoppers prefer real customer photos from brands on social media, over professional shots

Jan 26, 2021 - Over half (51%) of global consumers agree social media influences purchases, and 65% find the availability of previous customer photos on...

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Bazaarvoice

Bazaarvoice names Ed Hill as Senior Vice President EMEA

Oct 21, 2020 - Bazaarvoice, Inc., today announced that it has named Ed Hill as Senior Vice President EMEA

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Bazaarvoice

Gain actionable retail data with Bazaarvoice Premium Network Insights

Oct 15, 2020 - These new solutions provide unprecedented visibility into brands’ retail channel performance, offering actionable insights needed to stand out on an infinite...

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  • Launch Products
  • Improve Content Mix
  • Support Core Products
  • Boost Sales
  • Accelerate Conversion
  • Increase Profit Margin
  • Win at Retail
  • Acquire Customers
  • Expand Globally
  • Gain a Competitive Advantage
  • Elevate Marketing
  • Improve Products
  • Reduce Returns
  • Drive Advocacy
  • Establish Trust
  • Talk with Consumers
  • Empower Brand Participation

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