Collect content

UGC creators: What they are and advice for brands

Courtney Keats Team Lead, Influencer Marketing

Drive conversion

Why user-generated content marketing is so effective

Kerry Bridge Director - Global Web and Content Marketing

Drive conversion

The Bazaarvoice social commerce news bulletin

Jami Reetz Team Lead, Social Commerce Strategy

Long reads

Sentiment analysis: Take action on customer opinions

Victoria Zenns Global Web Content Manager

Drive conversion

Marketing to Gen Z: What the new consumers want

Andrew Brzezicki Global Content Marketing Manager

Drive conversion

Your complete guide to selling on social media 

Audra Fields Social Commerce Strategist

Stay up to date

Subscribe to our latest content

Subscribe

Long reads

Zero-party data: A personalization superpower

Lance Wright Vice President, Information Security & Privacy

Collect content

Brand storytelling examples to inspire your marketing strategy

Andrew Brzezicki Global Content Marketing Manager

Long reads

How to increase customer lifetime value: A guide

Laura Georghiou Global Customer Advocacy Manager

Drive conversion

18 small business marketing ideas to grow your brand

Taylor Hertsenberg Field Marketing Manager, North America + Co-chair of B:You LGBTQ+ ERG

For retail

Retailer loyalty: What matters most to consumers

Kerry Bridge Director - Global Web and Content Marketing