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Editor’s picks
Collect content
What is UGC? The complete guide to user-generated content
Research
AI consumer research: 5 trends to know
Drive conversion
Responding to positive reviews: Tips and best practices
Collect content
How brands can get the most out of the Influenster App
Drive conversion
4 reasons to implement a question and answer platform on your site
Long reads
Why you need to build a brand community
Bazaarvoice culture
Proud to celebrate Pride at Bazaarvoice
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Hey, influencers: Here’s how to create a killer Instagram media kit
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How to use consumer insights to elevate your marketing strategy
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Customer sentiment: What it is, how to measure it, and why
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Digital Experience Benchmarks
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How to create a 5-star personalized customer journey
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Personalized marketing: How to build a successful strategy
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10 Bazaarvoice integrations to supercharge your business
Actionable insights
SMS marketing: How to do it right
Optimize strategy
Bazaarvoice + Zendesk integration: Improve customer service
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How to add reviews on Shopify
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Bazaarvoice + BILT: Partnering to syndicate reviews
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Bazaarvoice + Cohley: Partnering to expand content syndication
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Bazaarvoice partners with WhyteSpyder
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Bazaarvoice + Annex Cloud: Creating better customer loyalty
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Bazaarvoice partners with Stamped.io
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Bazaarvoice + Curalate: Connecting curiosity to commerce
Social selling strategies
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Shoppable content: Definition, platforms, and examples
Case studies
Social commerce case studies to inspire your brand
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Social commerce: A guide for brands and retailers
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Like2Buy: The key to winning on Instagram
Drive conversion
How to increase your social media conversion rate
Drive conversion
10 social commerce examples you can learn from
Drive conversion
Your complete guide to selling on social media
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How to find and use audio trends on social media
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How to level up your Pinterest social commerce game
Long reads
How to optimize your social strategy with TikTok analytics
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How to increase sales on Instagram: A guide
Recent posts
Bazaarvoice Summit
Search to selection: Win with AI shopping agents and consumers
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Why 62% of shoppers are breaking their budgets (and how to capture them)
Events & Webinars
Win the AI product discovery race with the Triple-A advantage
Optimize strategy
The new commerce reality: Why your review strategy can’t afford instability
For retail
How to make creator content actually drive sales
Actionable insights
Beyond the price tag: 5 questions to ask your UGC partner about stability, compliance, and scale
Acquire Content
Exorcise your PDP demons with our Halloween checklist to stay visible in the AI shopping era
Authenticity
Your ads no longer speak to shoppers or AI, authentic marketing does
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What content actually moves shoppers and AI agents in 2025 and beyond
Research
Bazaarvoice Shopper Experience Index 2025: Why 75% of young shoppers trust AI?
Actionable insights
When your buyer is a bot: A guide to winning over AI shopping agents
For retail
The product review imperative: Why UGC is your #1 conversion tool
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