Win at SEO with UGC

Boost your search rankings. Attract new customers.

Get your customers working for you by creating a stream of user-generated content (UGC) that bolsters your SEO efforts. Your biggest fans are also the secret to standing out in search, climbing search engine rankings, and winning new consumers. Talk in your customers’ language. Amplify their voice. Dominate search. Win new customers. It’s that easy. That’s why 63% of brands and retailers consider ratings and reviews a key driver of SEO.

Ratings & Reviews drive SEO

Climb the search engine ladder with UGC

Having tons of UGC on your product pages is a powerful way to land on page one of search, without having to lift a finger. But don’t just take our word for it. Total Wine saw an 80% increase in organic traffic to product pages year-over-year by steadily gathering more reviews and optimizing how the content is displayed on retailer sites. Easy as pie.

Strengthen marketing efficacy

The voice of the customer is your strongest asset

There’s a reason 92% of customers trust peer recommendations over traditional advertising. Your customer’s voice is the catalyst for winning the digital shelf. And once they’ve sung your praises, you can syndicate reviews across over 1,750 retailers in our network; like Petmate did when they saw a 185% uplift conversion by ingesting more than 8,500 reviews.

Increase engagement

Give customer engagement a boost

You’ve worked hard to get browsers to your page. Now you need to make sure you’re keeping them there as long as possible. Product pages packed full of insightful reviews and sumptuous visual content increase time spent on page. Higher dwell times lead to increased propensity to purchase. And it’s easy to inject life into your product pages – our Ratings & Reviews, Questions & Answers, always-on content, and social media tools have got you covered.

Explore our products


Increase your ratings and reviews with a continuous stream of fresh user-generated content. Our nearly 7 million-strong Influenster community is creating new, authentic content all the time. We’ll deliver the content and help you display it on your site and at retailers.

Ratings & Reviews

Drive organic traffic from Google and other search engines by collecting and displaying authentic ratings and reviews.


Boost your site’s search relevancy by collecting authentic content from your dream customers. We’ll connect you with a targeted sampling community and help you surface their great content across your product pages.

Watch our webinar

Building your review collection strategy

Increasing review volume can drive benefits for both SEO and conversion. From post-interaction emails to mining social media, we give you a top-down view of strategizing your review collection. Unearth strategies to maximize review collection success.

Watch the webinar

Get started

Get in touch to find out which solutions will make the most impact for your business. Our helpful sales team can answer your questions and talk about everything from set up to ROI.

Book a call