Meet our leadership team

As Chief Executive Officer, Keith Nealon oversees the strategic direction of Bazaarvoice.

With over twenty years of experience accelerating growth in global technology companies, Keith is a seasoned entrepreneur with demonstrated success across management, sales, marketing, services, and technology roles. Prior to joining Bazaarvoice, he served as Chairman and CEO of Vyze, a leading financial technology platform that drove revenue and loyalty for retailers by enabling consumers to finance purchases at the point-of-sale and in the shopping cart. Vyze was acquired by Mastercard in April 2019. Prior to that, he held leadership roles at both private and public technology companies, including Adaptive Insights, Eloqua, ShoreTel, Conductor, and NaviSite.

In addition to his role at Bazaarvoice, Keith serves on the advisory boards of a number of software companies. Keith holds a double major in math and computer science from the University of Dublin, Trinity College.

Gayle is committed to helping us achieve extraordinary business success through our people.

It is often said that a company’s greatest asset is its people. Bazaarvoice couldn’t agree more! Gayle leads Bazaarvoice’s People organization and takes great pride in being responsible for the attraction, development, and retention of our employees. She is passionate about helping employees reach their full potential and creating a company culture where employees are excited to come to Bazaarvoice every day.

At Bazaarvoice, we see our own success through our customers’ outcomes. This is one of our company values. This is also true for the People function, whose customer is our employees. Gayle is dedicated to helping Baazarvoice employees be their best by ensuring the team has the support and development opportunities they need. This includes fostering an inclusive company culture where employees are engaged, challenged, and rewarded. Happy employees make for happy customers, which means we all succeed.

Prior to joining Bazaarvoice, Gayle’s 25 years of experience include working with global technology and medical device companies. Most recently, she was the Chief People Officer at Lifesize, a cloud communications company offering video and contact center. Prior to Lifesize, Gayle was Senior Vice President of HR at Smith & Nephew (formerly ArthroCare Corporation). She also held senior HR leadership roles at Boston Scientific, IBM, Vignette, and Tivoli. Although varied in size, maturity, and culture, Gayle successfully guided these companies through tremendous change while ensuring both employee and customer interests remained front and center.

Gayle earned a Bachelors and Masters in Education from Henderson State University.

As CMO of Bazaarvoice, Zarina leads with a customer-centric, insights-driven, and outcome-based approach to all aspects of marketing. A recognized growth catalyst, Zarina is passionate about design thinking, the art and science of being relevant, agile leadership, inclusion, and being purpose-driven.

Before joining Bazaarvoice, Zarina was Chief Communications & Marketing Officer of Rackspace Technology and held sales and marketing executive positions at IBM tenure at public and PE/VC portfolio firms including IBM, SAP, Syniti, and Rackspace Technology. A champion for diversity and inclusion and a global citizen, Zarina has in-depth hands-on experience in global and regional markets, including North America, Latin America, Europe, and Asia Pacific & Japan.

Zarina was recently named among the 2021 Outstanding 50 Asian Americans in Business by the Asian American Business Development Center (AABDC). She was also named Women of the Decade in Technology & Innovation at the Women Economic Forum in 2018.

Zarina is a Marketing Academy CMO Fellow, a Southern Methodist University MBA, and a graduate of the Asian Advanced Leadership Program at Stanford University’s Graduate School of Business. She also holds a BA in Journalism from the University of North Texas.

As General Manager, Colby oversees the Influenster community and content acquisition services for Bazaarvoice.

With over 15 years of experience operating media divisions and digital properties, Colby has a track record of launching profitable enterprises, building brands, and growing audiences. He spent the past nine years at Disney, most recently as Senior Vice President and General Manager. In this position, Colby led the digital and streaming charge for the brands of Walt Disney Television, which include the ABC network, Good Morning America, FiveThirtyEight, Marvel, and Disney Channel. Prior to that, he served as Senior Executive Producer with CBS Television, overseeing five hours of live daily television coverage for a local affiliate. Colby’s career began in Silicon Valley as “Employee #12” at (then startup) IntApp, which provides cloud-based solutions for professional and financial services.

Colby earned his MBA from UCLA Anderson and his undergraduate degree in Economics from Stanford University.

As Senior Vice President of Corporate Development, John Donaldson is responsible for overseeing corporate development including acquisitions, investments, and growth initiatives at Bazaarvoice.

John has leveraged his collaboration, communication, leadership, and strategic planning skills to drive growth for companies ranging in size from start-ups to Fortune 50 companies.

Prior to assuming his role at Bazaarvoice, John served as the SVP, Business Development and Strategy at Hilton where he led corporate and brand strategy, customer insights, business development, and strategic partnerships. John also held senior strategy and business development positions at Pandora Music, Microsoft, EzGov, America Online, and Time Warner.

John graduated with honors from Washington and Lee University and the University of Virginia School of Law.