E-book
As a brand manager, you’re not only responsible for developing a brand strategy. You’re also managing how that plan is implemented across various communication channels and marketing initiatives. In other words, you’ve got a lot to juggle.
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Social media can be a source of transactions, but it can do so much more, and it’s often overlooked. Social media sites are full of...
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Consumer expectations are always shifting, which is why it’s important to regularly assess the health of your UGC program.
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You want to stay ahead of the curve. Here's everything you need to know about user-generated content (UGC) to get ahead.
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Private label products are the new kid on the block. And they're not just popular because of the pandemic.
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While global forecasts are slightly more optimistic this year than last, we’re still looking at a second pandemic holiday season. So, what does that mean...
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Show me. Convince me. Inspire me. Consumer expectations have changed, and today's shoppers need more. In fact, 74% of shoppers want to see visual and...
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When we’re deciding what to buy, we often look to the people we know and trust for their recommendations. For example – a neighbor has...
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The 2021 holiday shopping season is already upon us. Is your brand ready?
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Impulsive shopping used to be reserved just for in-store, but not anymore. Shoppers are discovering and purchasing more online than ever before.
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They say go big or go home. And the last thing you want to do while launching a product is go home empty-handed.
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You want to stay ahead of the curve. Here's everything you need to know about user-generated content (UGC) to get ahead.
Read moreInfographic
You want to stay ahead of the curve. Here's everything you need to know about user-generated content (UGC) to get ahead.
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