When consumers arrive at a product detail page on your site, they are undoubtedly trying to answer one question – Is this product right for me?

With 78% of consumers saying that reviews are most influential for their purchase decision, we know that this question is largely answered through the authentic opinions of others [1].

Sorting content by native language through Bazaarvoice’s API enables you to control the order of reviews with up to five locale parameters, to ensure you are prioritizing the display of user-generated content that is written in the language most relevant to consumers.

To learn more about the next steps for leveraging this new capability, please see this API documentation.

[1] Bazaarvoice’s Review Criteria Survey 2021