Research and insight
Bazaarvoice is a leader in user-generated content marketing solutions. Check here for hard-hitting consumer research and insights, and join the discussion about user-generated content strategy.
From our blog
- Visual Content Strategies to Supercharge the Buyer Journey
- Thursday January, 25 | 4 PM EST
- How to use visual CGC to optimize all stages in the path to purchase
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Featured White Paper
- How Brands Find, Reach, and Win Consumers with Bazaarvoice and Consumer-Generated Content
- In this e-book, learn how a diverse set of brands partnered with Bazaarvoice to successfully harness the power of consumer-generated content (CGC) to increase awareness, improve consideration, and drive sales conversion while turning customers into brand advocates.
- The smart marketer’s guide to finding and using customer insights
- How to build relationships with your customers to find out what they care about
- Client conversations: Auchan Drive
Stéphane Vandenweghe, Directeur marketing et offre, Auchan Drive, et Benjamin Coyot, Chef de projets e-Merchandising, Auchan Drive, nous présentent comment la collecte et la diffusion des avis clients offrent l’opportunité à l’acteur de la distribution de repenser ses produits en marque propre.
Learn how the world's best brands and retailers drive business value with consumer-generated content.
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Compiled by our own researchers and analysts, this is the most comprehensive list of social commerce stats around.
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Social commerce statistics
27% of consumers would never open an insurance policy without reading at least one piece of user-generated content.
Kelton Research/Bazaarvoice, September, 2011See all social commerce statistics »