Research and insight

Bazaarvoice is a leader where social meets commerce. Check here for hard-hitting consumer research and insights, and join the discussion about social commerce strategy.

From our blog
Featured Webinar
Maximize your social currency: How consumer feedback drives sales
Maximize your social currency: How consumer feedback drives sales
Wednesday February, 11 | 1 PM CST
Learn the real story about user-generated content and how it can change your organization for the better.
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Infographic
Infographic: The new customer journey
Infographic: The new customer journey
How consumers find and research local businesses has changed. This infographic walks you through the new customer decision journey.
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The Conversation Index
Learn how increasing review volume drives sales
Volume 8: Learn how increasing review volume drives sales
Learn how sharing customer content across a network of retail and brand partners leads to better sales, insights, and search traffic – and why there’s no such thing as enough user-generated content.
The Conversation Index archive >
Featured video
Frictionless commerce : Right content, right place
Frictionless commerce : Right content, right place
More than ever before, consumers are shopping with both sides of their brain to create a multidimensional shopping experience. Lisa Pearson, Bazaarvoice CMO, talks about what that means for user generated content, and how brands can place content that appeals to both the left and right brain.
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Social commerce statistics

After seeing a brand response to a review, 71% of consumers change their perception of the brand.

"The Conversation Index Vol. 6", Bazaarvoice, January, 2014

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The Conversation Index »

As an insider in the conversation between shoppers, retailers and brands, we gather valuable insights you can use.

White papers »

We stay ahead of the curve in social commerce strategy, researching topics that matter and sharing them here.

Social commerce statistics »

Compiled by our own researchers and analysts, this is the most comprehensive list of social commerce stats around.

Video gallery »

View our library of social commerce strategy videos. Explore the gallery by theme, topic, person or company.

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