Research and insight
Bazaarvoice is a leader in user-generated content marketing solutions. Check here for hard-hitting consumer research and insights, and join the discussion about user-generated content strategy.
From our blog
- Online and in the aisles: How consumer-generated content impacts food sales
- Thursday April, 16 | 9 PM GMT
- Today, consumers care more about food than ever before, and they're sharing this passion online. While the foodie revolution has yet to translate to commerce, global online grocery is projected to reach $100 billion by 2018. Are you prepared for the imminent edible commerce revolution?
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- Infographic: A day in the life of user-generated content
- With an average of over 110,000 reviews posted each day on the Bazaarvoice Network, this infographic shows you how all that content gets moderated, shared and utilized.
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- The info-hungry consumer: 3 trends transforming the online food and beverage landscape
- Brands that embrace these trends—executing strategy to satiate the appetite of online food and beverage shoppers—will be set up for success in the imminent edible ecommerce revolution.
The Conversation Index
- Volume 8: Learn how increasing review volume drives sales
- Learn how sharing customer content across a network of retail and brand partners leads to better sales, insights, and search traffic – and why there’s no such thing as enough user-generated content.
- Frictionless commerce : Right content, right place
- More than ever before, consumers are shopping with both sides of their brain to create a multidimensional shopping experience. Lisa Pearson, Bazaarvoice CMO, talks about what that means for user generated content, and how brands can place content that appeals to both the left and right brain.
Social commerce statistics
Department Store / Mass Merchant’s NPS is 56%, with 69% promoters and 13% detractors. Eighty-seven percent of reviewers in this category input NPS on the Bazaarvoice Network.
"The Connected Economy: Insights from the network ", Bazaarvoice, November, 2013See all social commerce statistics »
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