Research and insight
Bazaarvoice is a leader in user-generated content marketing solutions. Check here for hard-hitting consumer research and insights, and join the discussion about user-generated content strategy.
From our blog
- Rebuilding credibility and loyalty with the digital customer
- Wednesday March, 4 | 4 PM GMT
- CEB TowerGroup research finds that digital customers only half as likely to consider their bank as a trusted advisor. Watch this webinar to learn how banks can better listen to consumers to build and maintain trust.
- See all webinars »
- The info-hungry consumer: 3 trends transforming the online food and beverage landscape
- Brands that embrace these trends—executing strategy to satiate the appetite of online food and beverage shoppers—will be set up for success in the imminent edible ecommerce revolution.
The Conversation Index
- Volume 8: Learn how increasing review volume drives sales
- Learn how sharing customer content across a network of retail and brand partners leads to better sales, insights, and search traffic – and why there’s no such thing as enough user-generated content.
- Frictionless commerce : Right content, right place
- More than ever before, consumers are shopping with both sides of their brain to create a multidimensional shopping experience. Lisa Pearson, Bazaarvoice CMO, talks about what that means for user generated content, and how brands can place content that appeals to both the left and right brain.
Social commerce statistics
32% of millennials say they would not purchase travel accommodations without referencing others' opinions.
"Talking to Strangers: Millennials Trust People over Brands", Bazaarvoice, December, 2012See all social commerce statistics »
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