The Bazaarvoice model
Bazaarvoice is based around a simple truth: When people talk to each other, they buy stuff. And technology has given people more opportunities to connect with products and brands than ever before.
Bazaarvoice helps hundreds of millions of shoppers around the world make more informed and confident purchase decisions by creating a place where they can share their opinions, questions and experiences about the products they buy and the brands they love.
Authentic shopper-generated reviews are the #1 most used and trusted content when consumers decide what to buy. Bazaarvoice is the leading provider of solutions that allow retailers and brands to obtain and use this content in their businesses to increase sales, build customer loyalty and increase profits.
Our Software as a Service (SaaS) solutions allow you to leverage the voice of your customers by creating online social communities that encourage authentic conversations about your brand, putting digital word-of-mouth directly on your site.
We also provide the tools that allow you to translate this user-generated content into actionable insights that drive improvements in marketing, sales, customer service, and product development. We then syndicate that content across the web and through the channel to reach shoppers at every point in the purchase path.
We think our name says it best—Bazaarvoice—we give shoppers and sellers a voice in the new marketplace. We bring everyone together to have a conversation. We set the table and make the tea. You just have to sit down and say hello.
Bazaarvoice named a leader in social depth platforms
Bazaarvoice was among the select companies invited by Forrester Research, Inc. to participate in its July 2013 report: “The Forrester Wave™: Social Depth Platforms, Q3 2013.”