E-book
Best practice guide: 6 ways to launch your product with a bang
Hint: It’s all about sharing your customer’s voice
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Shoppers know what they want. Because of that, consumers have become user-generated content (UGC) experts. They know what reviews, visuals, and ratings they want to see to feel comfortable making a purchase. And 40% of shoppers won’t purchase if there isn’t some form of UGC on the product page.
We’ve long preached that recency, quantity, and quality are the key building blocks for generating high-quality user-generated content (UGC). But our definition of quality has recently changed due to shifting consumer expectations and we tell you how during this webinar.
Watch the on-demand webinar now to learn:
Get the inside scoop on the three pillars for a solid foundation for your UGC program and what quality means to shoppers today.
What is user-generated content (UGC)?
UGC is content shared by shoppers including ratings, reviews, photos, videos, questions, and more.
Learn more about UGC here
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E-book
Hint: It’s all about sharing your customer’s voice
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How to turn social content into shoppable experiences that drive sales - wherever shoppers are.
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