How Target is innovating to support brand PDPs with rich, visual content

Duration -
00:00

Key takeaways

How Target.com is amplifying existing visual UGC
Target’s site merchandising optimization with inspirational UGC
Target’s content expectations of their vendors and their scorecard process
Best-in-class examples of brands doing it well
  • Summary

    Bazaarvoice and Target delve into the transformative changes of visual UGC on Target.com aimed at enhancing brands’ product detail pages (PDPs).

    Watch this on-demand webinar to learn new image amplification strategies that elevate the visual experience for shoppers, how Target optimizes site merchandising through the incorporation of rich, visual content, and best-in-class examples of brands effectively leveraging these enhancements to create compelling and engaging online shopping experiences on Target.com.