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Supermarkets 2025: Research report
E-commerce in the grocery industry has one of the lowest adoption rates, so when online order rates quadrupled, the industry adopted e-commerce at a greater pace than almost any other industry. People’s buying behaviors and preferences have changed and only brands and supermarket retailers with a keen eye on customer experience will thrive in this rapidly changing marketplace, online and in-store.
Covid-19 has triggered challenges and opportunities for all businesses. Nowhere is this truer than with supermarkets. Some changes are reactive and short-term; however, there are certainly some changes that are likely to remain in a post-Covid world. This research report explores how expectations are changing and what the supermarket of the future could look like.
Download to learn:
- How Covid-19 has changed shopping behaviors for the long-term
- What the reimagined in-store format could be
- What the omnichannel supermarket experience of the future looks like
- How brands and retailers will reimagine supply chains
