Summary
Oliver Bonas and Marks & Spencer use the voice of customers across their e-commerce platforms to make product detail pages more authentic and drive more shoppers to buy.
Watch this on-demand webinar to learn:
- How Marks & Spencer and Oliver Bonas use UGC to increase sales and conversions
- The role of visual and social imagery and its impact on PDP conversions
- 3 key takeaways when leveraging UGC across PDPs
