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Death of the Cookie: How to survive (and thrive) in a post cookie world
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The insight and advice you need to handle critical customer comments.
No matter how hard you work to deliver a 5-star customer experience, 1-star reviews happen. Sometimes it’s warranted, and sometimes it isn’t. Regardless of whether you agree with the negative feedback or not, you still have to respond to it in a genuine, timely manner.
And how you choose to respond to their criticism speaks volumes about your brand values. The wrong reply can come across as combative or defensive and even do more harm than the original review or social media post. But the right reply can make a huge difference for your business, both for current and future customers.
Download this e-book to learn:
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Achieve retail success with smart strategies and tools
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The buyer’s journey is nonlinear. Adequately promoting your product at every stage of its development can maximize sales, and beat the competition.
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