Webinar

How to maximize consumer insights to build the ultimate shopping experience

Building great shopping experiences requires continuous effort and optimization, and doing this at scale across all of your products and retail channels is a challenge.

From launching new products to building product pages that convert, savvy businesses develop plans and take action based on feedback from customers. Harnessing this information provides visibility into what motivates a buyer, what aspects of your brand or products and user journey resonate most, the competitive situation, and where your business can take action.

Learn how to:

Use insights to hone your marketing tactics
Explore insights to make better products
Identify the content that converts
Leverage your customer’s voice to build better PDPs
Take advantage of negative feedback

Consumer insights identified through market research, shopping behaviors, and customer sentiment help you discover exactly what shoppers think about your brand and products. Learn how to find out what consumers care about and take action based on insights.

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