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How to grow and protect consumer trust
Did you know that once a consumer loses trust in a brand, 82% said they would avoid using the brand again? Building and protecting consumer trust is essential for success in today’s marketplace. Both brands and retailers need to understand what threatens it, and how they can deploy strategies to protect it.
Join us for this engaging webinar where we will be discussing data from the 2020 Shopper Experience Index, specifically around understanding the nuances of trust and authenticity.
During this webinar, you will learn about consumer trust, including:
- How it’s defined
- Why it’s essential, supported by the data
- What threatens it every day
- Strategies you can deploy to protect it
Our presenter, Tim Pittman – Team Lead, Global Client Success Programs at Bazaarvoice, works with 100’s of clients on their review strategies. Get ready to walk away with some actionable ideas to add to your strategy.
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