Summary
We know that visual social content has become a powerful influence for consumers. This webinar will cover new research from Bazaarvoice that examines exactly how visual user-generated content drives decision-making and creates brand loyalty.
Key learnings:
- How social photos and videos influence shoppers to consider new products
- The role consumer-generated photos play in both high- and low-consideration purchases
- How social media and visual content influence consumer trust and brand advocacy
