Bazaarvoice
Bazaarvoice Consumer Study Shows The 2023 Holiday Shopping Season Has Already Begun
Aug 29, 2023 - A quarter (24%) of consumers start their holiday shopping in August or earlier
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Press Release
Bazaarvoice adds 2.71% contribution to total revenue, customers can expect payback in as few as three months
AUSTIN, Texas, Aug. 2, 2022 – Bazaarvoice, Inc., the leading provider of product reviews and user-generated content (UGC) solutions, today released an independent Total Economic Impact™ study conducted by Forrester Consulting. Commissioned by Bazaarvoice, the study results reveal the potential return on investment (ROI) enterprises may realize using Bazaarvoice, a financial metric especially valued amidst recession: 400% ROI, a $4 return for every $1 spent on the company’s solutions and services. The study also confirms the payback period of less than three months for time to value.
“We rely on Bazaarvoice for search equity. UGC creates a great avenue for us to get current content on our site and bring attention to our product. That helps us to rank higher in search results and get found better,” UX analyst, CPG (food).
As part of the industry leading study, Forrester interviewed 10 key decision-makers at five brands and 4 retailers using Bazaarvoice across EMEA and NA. Key findings from the study include:
“Businesses around the world are driven by profitable ROI, rapid time to value, and customer satisfaction,” said Keith Nealon, Bazaarvoice CEO. “We believe this independent Forrester TEI study validates what brands and retailers have gained as part of the Bazaarvoice program, supercharging their commerce engines with a minimum of 100% increase in conversions on products with UGC, a 3x increase in product coverage, and a 10x increase in content syndication of user-generated content through the unique Bazaarvoice Network, resulting in a 400% ROI on their investment.”
About Bazaarvoice
Thousands of the world’s leading brands and retailers trust Bazaarvoice technology, services, and expertise to drive revenue, extend reach, gain actionable insights, and create loyal advocates. Bazaarvoice’s extensive global retail, social, and search syndication network, product-passionate community, and enterprise-level technology provide the tools brands and retailers need to create smarter shopper experiences across the entire customer journey.
Founded in 2005, Bazaarvoice is headquartered in Austin, Texas, with offices in North America, Europe, and Australia. For more information, visit www.bazaarvoice.com
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Bazaarvoice
Aug 29, 2023 - A quarter (24%) of consumers start their holiday shopping in August or earlier
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Bazaarvoice
Jul 25, 2023 - Nuttall has extensive experience in digital growth strategy, technology M&A, strategic partnerships, and investments across retail, e-commerce, and other industries.
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WWD
Jan 28, 2022 - Our CEO Keith Nealon shares how being open and vulnerable about his own mental well-being helps to create an environment where...
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