Drive revenue

Subscription commerce: Models, benefits, and strategies

Jessie Walker Senior Business Strategy Consultant

Drive conversion

Shoppertainment: A quick guide for brands

Guylaine Cadorette Global Marketing Content Manager

Actionable insights

How to reduce returns in e-commerce

Andrew Brzezicki Global Content Marketing Manager

Actionable insights

E-commerce shopping: A quick guide for brands

Marissa Jones Senior Vice President, Product

Drive conversion

Conversational commerce: Definition and examples

Simon Byrne Head of Digital Marketing + current Chairperson of our B:You LGBTQ+ ERG

Collect content

Shopping cart abandonment: Why and how to prevent it

Simon Byrne Head of Digital Marketing + current Chairperson of our B:You LGBTQ+ ERG

Collect content

The 6 stages of the consumer buying process

Andrew Brzezicki Global Content Marketing Manager

Drive conversion

7 ways to boost PDP conversion rate

Twisa Debbarma Content Specialist

Drive conversion

15 ways to increase average order value

Andrew Brzezicki Global Content Marketing Manager

Drive conversion

Why most product landing pages are broken experiences — and how to fix them

Haley Campbell-Gross Marketing Content Manager

Drive revenue

Top 5 suggestive selling techniques

Greg Hart Sales Development Representative UK

For retail

Quick commerce: How to adapt your business in a new era of speed

Kerry Bridge Director - Global Web and Content Marketing