Strategies, research, industry trends — your pulse on the marketplace
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Author: Lisa Pearson
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Industry trends, Travel & Leisure
How free in-flight Wi-Fi changed the way I think about content delivery
![Lisa Pearson](https://www.bazaarvoice.com/wp-content/uploads/userphoto/124.thumbnail.jpg)
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Industry trends
Get on consumers’ nice list by following these 5 holiday trends
![Lisa Pearson](https://www.bazaarvoice.com/wp-content/uploads/userphoto/124.thumbnail.jpg)
![](https://media.bazaarvoice.com/data-value.jpg)
Consumer data
Digital goldmine: Using data to strike it rich with consumers
![Lisa Pearson](https://www.bazaarvoice.com/wp-content/uploads/userphoto/124.thumbnail.jpg)
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Industry trends
Power to the people! Exploring the current state of online reviews
![Lisa Pearson](https://www.bazaarvoice.com/wp-content/uploads/userphoto/124.thumbnail.jpg)
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Best practices, Apparel & Accessories
Digital MacGyvers: Smart brands are creative with their resources
![Lisa Pearson](https://www.bazaarvoice.com/wp-content/uploads/userphoto/124.thumbnail.jpg)
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Industry trends, Automotive
Reviews in the channel top all social media: Gallup poll ignores content and context
![Lisa Pearson](https://www.bazaarvoice.com/wp-content/uploads/userphoto/124.thumbnail.jpg)
![influencer marketing examples](https://media.bazaarvoice.com/Shutterstock_2090177350.png)
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Industry trends, Automotive
Method to the mayhem: Why some ideas go viral
![Lisa Pearson](https://www.bazaarvoice.com/wp-content/uploads/userphoto/124.thumbnail.jpg)
![](https://media.bazaarvoice.com/car-share.jpg)
Industry trends, Automotive
Stop, collaborate, and listen: Peer-to-peer commerce is here to stay
![Lisa Pearson](https://www.bazaarvoice.com/wp-content/uploads/userphoto/124.thumbnail.jpg)
![](https://media.bazaarvoice.com/mobile-31.jpg)
Industry trends, Automotive
Excellent mobile content starts with the user experience
![Lisa Pearson](https://www.bazaarvoice.com/wp-content/uploads/userphoto/124.thumbnail.jpg)
![](https://media.bazaarvoice.com/focus.jpg)
Industry trends, Automotive
Stop focusing on the sale, and start focusing on the experience
![Lisa Pearson](https://www.bazaarvoice.com/wp-content/uploads/userphoto/124.thumbnail.jpg)
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