Authenticity

Your ads no longer speak to shoppers or AI, authentic marketing does

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Industry trends

What Syndigo’s acquisition of 1WorldSync means for your reviews and user-generated content strategy

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Actionable insights

How are you building trust with customers?

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Consumer data

Global Retail Consumer Behavior Report

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Authenticity

No trust, no transaction: 7 brutal truths about today’s authenticity crisis

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Authenticity

Reviews still matter in the age of AI. Just ask AI.

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Consumer data

Unwrapping 2025 holiday shopping trends

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Consumer data

What influences 55+ crowd holiday shopping decisions

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Consumer data

Decoding Gen Z & millennial holiday shopping trends

Archana Mishra Marketing Leadership

Consumer data

What 35-54 year old shoppers really want this holiday shopping season

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Actionable insights

Top social media takeaways for 2025

Bazaarvoice Bazaarvoice Editorial Team

Authenticity

Vincent Von Verified takes care of authenticity verification

Twisa Debbarma Content Specialist