Research

10 tips to prepare for Black Friday and Cyber Monday

Kate Hahn Director, Demand Generation Marketing

Consumer data

Transparency: Top of mind at Programmatic I/O

Edward Mills Senior Data Alliances Manager

Consumer data

#ad isn’t enough: Consumers demand more from influencer marketing

Eleanor Simpson Global Communications

Consumer data

4 Shopping insights to grow your spring retail strategy

Caitlin McCulloch

Consumer data

Huddle up: A marketing playbook for the Big Game

Kayla Blanchard Advertising Account Associate

Consumer data

BazaarData: Insights about today’s shopper from the Bazaarvoice Network

Caitlin McCulloch

Consumer data

How do we solve the trust issues in advertising?

Michael Jacobson Manager, Advertising Data & Solutions

Consumer data

Back to School with Bazaarvoice — Lesson #2: Know Your Audience

Toby McKenna SVP, Global Advertising

Consumer data

Back to School with Bazaarvoice — Lesson #1: Study Shopper Seasonality

Toby McKenna SVP, Global Advertising

Consumer data

Think outside the (gift) box: 3 ways to capture Mother’s Day shoppers

Alison Kwong

Consumer data

The lasting power of authentic advertising

Graham Harris

Consumer data, Apparel & Accessories

First-party data: The gift that keeps on giving

Caitlin McCulloch