Case studies

How to collect content with offline marketing

Laura Georghiou Global Customer Advocacy Manager

Drive conversion

Why user-generated content marketing is so effective

Kerry Bridge Director - Global Web and Content Marketing

Drive conversion

Marketing to Gen Z: What the new consumers want

Andrew Brzezicki Global Content Marketing Manager

Collect content

Brand storytelling examples to inspire your marketing strategy

Andrew Brzezicki Global Content Marketing Manager

Long reads

How to increase customer lifetime value: A guide

Laura Georghiou Global Customer Advocacy Manager

Drive conversion

A guide to native advertising (with examples)

Kerry Bridge Director - Global Web and Content Marketing

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Optimize strategy, Food & Beverage

HFSS: Why marketers need to pay attention to the UK junk food ads ban

Alexander Dall Senior Solutions Consultant

Collect content

6 tips for building brand authenticity

Eleanor Simpson Global Communications

Actionable insights

How to learn from (and reduce) holiday returns

Charlie Rees-Smith Client Success Director

Drive revenue

Top 5 suggestive selling techniques

Greg Hart Sales Development Representative UK

Amplify content

Podcast marketing: Time to jump on the trend

Tiphaine Duprat