How to get product reviews should not be a mystery. Bazaarvoice has decades of experience helping brands and retailers collect authentic reviews. Whether through sampling or the post purchase experience, focus on the customer's experience by making it enjoyable and convenient. Eliminate barriers to review submissions and trust the content with our industry leading moderation process.
Ratings and Reviews for Ecommerce
Product ratings & reviews platform trusted by 13,000+ brands
For product review collection, verification, management, and display, Bazaarvoice's customer review software can help. Our review management platform will help your products be discoverable, from AI-driven summaries to product display pages (PDP). Your product pages and your bottom line will thank you.
Collect and Verify Reviews
Scale your verified review collection strategy.
"Getting more reviews is one way brands can improve where their products show up, giving them more clicks to their products." Shariq Hasan, Associate Manager, E-commerce Merchandising Operations at Walmart Canada
Display Reviews
Drive conversion with your review display.
Optimize your PDP with customer reviews, images, and videos. We’ll ensure the most compelling user generated content (UGC) is front and center. It is more important than ever that you display this rich content on your PDPs to fuel AI-summaries and drive on page conversion.
“Reviews are not just feedback; they're a vital tool that brings the in-store sensory experience online, helping customers make confident purchases.” Alice Clarke, Global Digital Analyst at Molton Brown
Manage Reviews
Instill confidence, be an engaged brand.
Our review management software allows you to manage your product catalog and the connection between reviews and the item, distribute reviews to other websites, and engage directly with the reviewer by responding to their feedback. Having the ability to manage your ratings and reviews helps get the most value out of this content. Be engaged in the customer's reviewing experience by using a review management platform.
"The Bazaarvoice solution is constantly evolving and provides a robust back-office interface." Sophie Bolarin. CRM Manager at Rossignol
Get Consumer Insights
Turn customer feedback into action.
Use the most authentic customer sentiments to fuel data-driven action plans. From product quality assurance to marketing material, you can use product ratings and reviews to continue to optimize your brand and products. Our advanced reporting capabilities will help you be successful directly within our platform.
“Some of the biggest benefits of utilizing the Bazaarvoice platform have really been the ability to organize and track data. The insights module is insanely useful.” Keenan Humphrey, Community Manager at Webroot
231k+ Syndication Connections; Trusted by the world’s leading brands and retailers
Review Syndication
Go beyond your walls, meet shoppers where they are
After collecting ratings and reviews, syndicate the content across the largest R&R network. Expand your reach beyond your own ecommerce and set yourself up for success for multi-channel retail. Win business with a PDP that is full of authentic customer reviews, images, and videos. Product review syndication can help you stand out and show the confidence others have in your products. and confident purchases. We’ll ensure the most compelling UGC is front and center with a photo-first, lightning-fast, and mobile-responsive display technology that’s built for SEO. Your products are discovered and championed. Conversion accelerates. Product flies off the shelf. And you crush your numbers.
Explore our package options
Create transparent shopping experiences, and build trust with shoppers everywhere you collect, display, and distribute ratings and reviews.
Essentials
Essentials
Launch your UGC program
Get started with authentic Ratings & Reviews to increase your discoverability and conversion. Analyze the performance of your program with Insights + Reports.
Launch your UGC program
Get started with authentic Ratings & Reviews to increase your discoverability and conversion. Analyze the performance of your program with Insights + Reports.
Advanced
Advanced
Grow your UGC program
Scale your program with Questions & Answers, increase content collection with Text Message Review Collection and improve your program results with guidance from dedicated Client Success support.
Grow your UGC program
Scale your program with Questions & Answers, increase content collection with Text Message Review Collection and improve your program results with guidance from dedicated Client Success support.
Enterprise
Enterprise
Maximize your UGC program results
Optimize your results through expanded platform flexibility and premium Client Success offerings to personalize the shopping experience for your customers.
Maximize your UGC program results
Optimize your results through expanded platform flexibility and premium Client Success offerings to personalize the shopping experience for your customers.
Absco Sheds
Shedding the unknown: how Absco Sheds used reviews to set customer expectations and boost sales.
1190%
"With Bazaarvoice, we can syndicate our reviews directly to our retailers. We're not just sharing feedback — we're fostering a stronger, more transparent relationship between our brand, retail partners, and customers."
MAM
Global baby care provider takes e-commerce success to the next level with UGC—on its own site and by amplifying over 40,000 reviews across dozens of retail partners.
40K
MAM UK has more than 40,000 reviews on retail sites from syndication
Word of mouth is how our brand grew. Ratings, reviews, and images from customers capture the conversations perfectly.
Petco Product Sampling
See how the health and wellness company for pets increased private-label product revenue, awareness, conversions, and SEO traffic through product sampling.
80%
increase in clicks from organic search for sampled products
“We've really seen a positive impact on visits, conversions, and improving the discoverability of new products. From a results standpoint, it's been a positive experience to see that we can get 10-15 reviews for new products quickly."
Ratings & Reviews FAQs
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What is a review management platform?
A review management platform helps collect, verify, display, distribute and receive product rating and reviews. The right platform will scale with your business and help you display product reviews where your shoppers are. Good platforms, like Bazaarvoice, have solutions that prioritize authenticity, which means it validates the reviewer is real and providing honest feedback that is either good or bad.
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How can product review software help my business?
Review management software, like Bazaarvoice, automates review collection, moderation, display, and analytics. It improves product credibility, helps reduce return rates, and increases buyer confidence across digital channels.
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What is review syndication?
Review syndication is the distribution of your product review content to other sites, for example a retailer website or Google. The key to a good syndication program is the management of the content and discourse linking back to you as the source. Bazaarvoice has one of the largest review networks with 2,300+ global retailers (and growing).
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Why is Bazaarvoice a top-rated review platform?
Bazaarvoice is a top rated review network due to our focus on authentic user generated content and dedication to innovate to meet our clients needs. However, the best way to understand why we have the largest network is to speak to someone who uses our platform.
“I think Bazaarvoice is a great solution. It’s proven its worth in supporting discovery, engagement, conversion, and increasing revenue for Le Col.” – Andrew Longley Head of Digital at Le Col.
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Do reviews help increase conversions?
Yes, product reviews build confidence in consumers as they make their purchase decision. Brands and Retailers who work with us have seen 102% increase in conversion when shoppers interact with Bazaarvoice ratings & reviews content.
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What is the best review platform for ecommerce?
The best review platform will depend on your individual needs. However, Bazaarvoice is one of the leading ecommerce review platform solutions this is trusted by 13,000+ brands. Our review management platform will help your product be discoverable, trusted and chosen by shoppers and AI.
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Can I share my product reviews to a retailer's website?
Yes, this is review syndication. With Bazaarvoice’s product review syndication network, you can distribute verified reviews to 2,300+ retailers, expanding your brand’s reach and improving product visibility at scale.