Consumer data

How many reviews does it take to achieve a meaningful average rating?

Andrew Minard Data Analyst

Best practices

Mapping consumer-generated content to the six bands of search

Brent Robinson Social Media Strategist

Industry trends, Apparel & Accessories

The trusting consumer

Michael Berliner

Industry trends

Power to the people! Exploring the current state of online reviews

Lisa Pearson Chief Marketing Officer

Consumer data, Automotive

Engaging your strategic influencers: What B2B marketers can learn from B2C

Aaron Peterson

Industry trends, Consumer Electronics

Blue Ocean strategy and the ethos of artificial scarcity

Brent Robinson Social Media Strategist