The Bazaar Voice
Strategies, research, industry trends — your pulse on the marketplace
Author: Joe Rohrlich

Research
Online shoppers need to see it to believe it, and to buy it


Industry trends
Holiday shopping is now a six-month season


Announcements
Bazaarvoice + Influenster: Bringing shoppers and brands together


Industry trends
Black Friday in July: Insight into the Amazon Prime Day halo effect


Industry trends
Consumers are the real influencers: 3 trends in amplifying consumer-generated content


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