Bazaarvoice Conversations

Collect and leverage ratings & reviews, questions & answers and stories from your customers. It’s proven to increase sales and build brand loyalty. And it’s the heart of the Bazaarvoice platform. Learn about key features below.

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Ratings and Reviews
Let people sell for you by gathering their opinions, photos, and videos. Learn from their feedback to improve your products and services.
Questions and Answers
Informed shoppers buy more. Capture and respond to their questions to help them buy.
Sampling
Accelerate review collection and reward your loyal advocates with your own branded product-sampling program and community.
Intelligence
A powerful analytics plug-in, letting you make smarter decisions through real-time social data analysis.
Facebook Applications
Syndicate all of your consumer-written content between your site and your Facebook page to keep pages fresh and attract new shoppers.
Proof of ROI
Get quick reference to data demonstrating the value of Bazaarvoice solutions in real business scenarios.

Ratings and Reviews

Let people sell for you by gathering their opinions, photos, and videos. Learn from their feedback to improve your products and services.

People love to talk about what they buy, and when they do, other people also then buy. Ratings and reviews capture those conversations on your site, where they’re proven to increase sales, decrease product returns, and build trust in your brand.

Brands:

Chances are, we already work with your channel partners and can push reviews from your site directly to their product pages. When amplified across our massive network, even one review carries considerable selling power.

Retailers:

We likely already work with the brands you carry, and can bring their earned media to your site to help close sales.

Let your customers do the selling, everywhere

Search engines love fresh, authentic, straight-from-the consumer content, driving more traffic to your site. Our design encourages people to share their reviews on social networks, authentically expanding your reach. And leveraging reviews in print, in-store displays, email campaigns, and mobile apps sparks purchases everywhere.

Deliver relevance at scale

Tailor reviews and product pages to individuals with tagging, multimedia, badging, and voting features that nudge shoppers toward the right product for their needs.

Learn from your best judge: your customer

Understand how people buy, the qualities they value most, and how your brand can be better. Through insights from reviews, you’ll create more targeted advertising, nurture advocates, make better products, and boost sales.

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Featured case study

Bazaarvoice social commmerce client case study for Dell.
Bazaarvoice reviews are building blocks for a more customer-centric business at Dell
Customer ratings and reviews have become essential to Dell’s strategy for driving sales and powering innovation worldwide since 2006.
Learn More »

Featured case study

Ashford.com seeks out more customer reviews — and finds them with Bazaarvoice
The company was inspired by Bazaarvoice to implement a successful post-purchase email program to boost its reviews numbers.
Learn More »

Questions and Answers

Informed shoppers buy more. Capture and respond to their questions to help them buy.

Will it fit? Is it compatible? Is it gluten-free?

Unanswered shopper questions derail purchases. Questions and answers let your consumers, staff, and product experts fill in those missing details and unanticipated individual use cases.


Become a one-stop resource

As the community host, you become the preferred source for real answers, setting your site apart from competitors.

Boost natural search traffic

Search engines elevate sites with fresh content. And the questions and answers on your site use the same natural language people use in searches.

Decrease support costs and return rates

Easily resolve any questions around product usage and specifications, so people buy the right product the first time and stay satisfied post-purchase.

Serve at scale

Answers live on your site for future shoppers, eliminating the need for multiple one-off customer service calls. Questions also reveal ways to improve product copy.

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Featured case study

Bazaarvoice social commerce case study for Samsung.
Samsung answers increase engagement, fill information gaps
Samsung used Questions & Answers to enable brand representatives to answer product-related questions across Bazaarvoice’s network.
Learn More »

Sampling

Accelerate review collection and reward your loyal advocates with your own branded product-sampling program and community.

Accelerate review collection

As review volume increases, consumers buy with more confidence, leading to an increase in sales conversion. With Sampling, you can launch new products and seasonal items ready with reviews, and increase review volume for the rest of your portfolio.

Maximize each sample with scalable content

Upon joining your Sampling program, participants receive products to review. We moderate these reviews so they appear on your product pages; they can also be syndicated across the Bazaarvoice network to retailer sites that carry the product, influencing many more consumers.

Your program will create even more buzz when participants share photos and videos of your product on Instagram and other social networks.

Reward your advocates, leverage their voices

With Sampling, you invite your best customers to join via your existing CRM, mailing lists and previous reviews. You can then set up campaigns and customize which consumers to sample, ensuring only your target demographic receives that product.

Manage your program on a dedicated portal

Bazaarvoice Sampling comes complete with a branded portal you can use to invite members to join your program, manage vendors to provide samples and request content from your program members.

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Intelligence

A powerful analytics plug-in, letting you make smarter decisions through real-time social data analysis.

Bazaarvoice Intelligence analyzes the flood of ratings, reviews, questions, and answers that Bazaarvoice Conversations captures for your business.

In a simple visual dashboard, Intelligence identifies patterns in your feedback to help you make smarter decisions in every area of your business.

Learn more

Facebook Applications

Syndicate all of your consumer-written content between your site and your Facebook page to keep pages fresh and attract new shoppers.

Online, people spend most of their time on social networks, especially Facebook. Our Facebook applications take the reviews, questions, and answers gathered on your brand site and syndicate them to your Facebook page – and vice versa.

Capture attention with frequent, relevant updates

Content on social networks has a short shelf life. Share content between your site and Facebook page to keep them both fresh. 

Help friends draw in their friends

Let people easily post their opinions to their Facebook profiles. When friends click, they’re taken to your site where – based on their friend’s trusted recommendation – they feel more comfortable buying.

We help some of the world’s largest brands turn earned media into increased sales. Let us help you.

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Featured case study

Bazaarvoice brand and retailer ecommerce case studies for Castorama.
Castorama boosts its eCommerce platform by developing a social strategy with Bazaarvoice
For French home improvement retailer Castorama, online customer reviews are a critical tool for providing answers to shoppers.
Learn More »

Exclusive network

A broad range of shoppers, brands, partners and retailers makes one big happy Bazaarvoice family.

Brands can immediately push their earned media to any retailer in our network to reach more shoppers at the point of sale. These trusted opinions are proved to help retailers sell more.

Bazaarvoice partners with Fortune 500 companies like Walmart, BestBuy, P&G, and Samsung to turn earned media into increased sales. You can’t afford not to be part of our network.

We help some of the world’s largest brands turn earned media into increased sales. Let us help you.

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Proof of ROI

Get quick reference to data demonstrating the value of Bazaarvoice solutions in real business scenarios.

Bazaarvoice solutions are proven to:

Get proof of ROI

Additional features

Conversations comes with a wealth of features to make it easier for you to get more people talking and shopping.

Configurable display

Customize the arrangement of your Conversations modules to display the right content in the right place for your site and your business.

Search engine optimization

Our solution makes your earned media more discoverable to search engines, increasing traffic to your site.

Content syndication

Distribute feedback from brand sites to retailer sites to improve product coverage, decrease return and bounce rates, and boost sales.

Post-interaction email

Automatically send requests for reviews after people interact on your site, over the phone, or in your brick-and-mortar stores to drive volume.

Visitor notifications

Send automatic follow-up emails thanking people for their feedback and letting them know when it’s published.

Mobile display

We format and integrate Bazaarvoice-hosted content into your existing mobile site so customers can easily read and contribute on their smartphones and tablets, even while in the store aisle.

Administration

With customizable management features like moderation, tracking, reports, and email alerts, take complete control of your content, testing, and ROI measurement.

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