Bazaarvoice hires former Coupa RVP, David McIntosh, to bolster business growth in EMEA

London, United Kingdom, Sept 22, 2021 – Bazaarvoice, Inc, today announced that it has named David McIntosh as Vice President (VP) Sales for EMEA. McIntosh has over 20 years’ experience in successfully growing and scaling statistical analysis system (SAS) businesses and client facing teams.

McIntosh will be responsible for helping Bazaarvoice expand its European business by spearheading the highly successful EMEA sales team, who have been consistently driving exponential growth for the region in recent years.

McIntosh is tasked with educating the market on Bazaarvoice’s full-funnel content suite and showcasing how Bazaarvoice’s capabilities can help meet the evolving needs of its increasingly diverse brand and retail customers spread across EMEA.

“Having had the pleasure of working so closely with David for a number of years, I am excited to welcome him to the Bazaarvoice team,” said Ed Hill, SVP EMEA, Bazaarvoice. “David is strategic, laser focused and great at building successful teams. He brings a wealth of knowledge to the role and I can’t wait to see what he and his team will accomplish across the EMEA region.”

McIntosh will join Ed Hill’s EMEA leadership team. Hill and McIntosh previously both worked at SAP and are excited to rejoin forces and closely align on building and scaling a successful EMEA team and region. 

“When I interviewed David I had no doubt in my mind that this was the person we needed to help scale our growth and success across EMEA, ” said Keith Nealon, CEO, Bazaarvoice. “David brings great experience to the EMEA Bazaarvoice team having previously led very successful teams across a number of SaaS businesses. 

“I’m thrilled to join Bazaarvoice at such an exciting time in its growth trajectory. How people shop and discover products is changing and the emergence of social commerce makes Bazaarvoice’s solutions pivotal to how brands and retailers operate today. I can’t wait to work with our clients to drive further success,” said McIntosh. “I’m looking forward to meeting my new team and colleagues and learning from their experiences. I hope to also share useful insights and learnings that I’ve picked up throughout my career thus far.”

Before starting his new role at Bazaarvoice today, McIntosh was the Regional Vice President UK&I at Coupa, where his responsibilities involved running the UK enterprise sales team, and managing go-to-market processes and strategies. Previous to Coupa, McIntosh worked at SAP for over seven years, most recently as Head of Energy and Discrete Industries for the SAP UKI business.

McIntosh begins his role as VP Sales EMEA in September 2021, and will be based in the Bazaarvoice EMEA head office in London.

About Bazaarvoice

Thousands of the world’s leading brands and retailers trust Bazaarvoice technology, services, and expertise to drive revenue, extend reach, gain actionable insights, and create loyal advocates. Bazaarvoice’s extensive global retail, social, and search syndication network, product-passionate community, and enterprise-level technology provide the tools brands and retailers need to create smarter shopper experiences across the entire customer journey. www.bazaarvoice.com