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A clearer, more flexible way to measure the impact of reviews and UGC

For years, Bazaarvoice has helped brands understand how ratings, reviews, and user-generated content influence conversion. Now, we’re building on that foundation with Conversion Impact Dashboard Enhancements and new integrations with Google Analytics and Adobe Analytics, giving you even greater flexibility and clarity in how you measure and share conversion data.

With these enhancements, you have more control over how your Bazaarvoice conversion data fits into your broader analytics strategy. New integrations with Google Analytics and Adobe Analytics allow you to connect Bazaarvoice insights with the tools your teams already use, making it easier to align UGC performance with internal reporting, attribution models, and stakeholder needs.

The enhanced Conversion Impact Dashboard also delivers deeper, more granular insight into UGC performance. Improved views across display features and clearer feature-level comparisons help you better understand where and how reviews and UGC influence shopper behavior, building on the insights you already rely on today.

All of this is delivered through a modernized, real-time dashboard experience. With refreshed visuals, dynamic charts, and near real-time data, it’s easier to monitor performance over time, spot trends, and tell a clearer, more compelling ROI story across teams.

You can explore the enhanced Conversion Impact Dashboard today to see what’s new. Bazaarvoice requires transaction (order) data to provide these conversion insights. We’re now offering additional options beyond BV Pixel for you to provide this data through Google and Adobe Analytics integrations. Reach out to your Bazaarvoice team member to learn more about setup options and determine what works best for your analytics approach.

Explore Your New Insights

Log in to the Bazaarvoice Portal today to explore the enhanced dashboard and see your UGC performance in real-time.