The way consumers discover products has fundamentally changed. Shoppers are increasingly moving away from traditional keyword searches and toward AI Applications to find what they need.
For brands, this shift introduces a new challenge: the discoverability gap.
If your high-quality UGC is delivered via legacy JavaScript widgets or hidden in unstructured data, many AI applications simply cannot “see” or process that content. Today, we are excited to announce a solution that ensures your brand stays at the forefront of this new digital frontier.
Introducing the patent-pending Authentic Discovery API
Our new Authentic Discovery API is available now. This infrastructure update allows you to move your UGC from client-side display to server-side HTML—making it instantly visible and crawlable by AI applications. It allows you to:
- Unlock total visibility: by serving reviews in a format AI applications can actually read, you ensure your brand is found, ranked, and recommended.
- Establish verified authority: protect your brand’s reputation by providing AI applications with authentic, human-generated UGC rather than unverified data scraped from questionable social sources.
- Optimize for future discovery: position your products to be found, ranked, and recommended as AI applications become a primary consumer touchpoint.
How to Get Started
We’ve designed the Authentic Discovery API to be flexible, supporting both self-serve implementations and guided rollouts.
Ready to build? Head over to our Developer Portal for full documentation and implementation guides to start boosting your discoverability today.
Want to learn more? Visit the Bazaarvoice University for more information and guidance. If your account includes a Technical Account Manager (TAM), reach out to them directly for a tailored walkthrough of the setup process. For questions on how GEO fits into your 2026 roadmap, contact your CSM.
There is a patent pending on Bazaarvoice’s Authentic Discovery API, the company’s first patent since 2014. This feature is currently only available to enterprise packages with specific display configurations. Availability to additional packages will be available later this year.
Don’t let your most valuable content go unseen. Ensure your UGC is AI-ready today.
Available for eligible enterprise clients only.