How the world's best retailers drive business value with user-generated content

In a vast study across our Bazaarvoice network, we have identified how the world’s leading retailers use UGC to their advantage. These insights lead retailers to understand what type of UGC resonates most with shoppers, which product categories are most influenced by UGC and ultimately what they need to do to make their UGC program work harder. This infographic will give you an overview of retail benchmarks to work towards. If you would like a customized report for your industry and business, we’d love for you to reach out!