
Blog
Community-led discovery explained
Brands are now defined by what shoppers tell each other. Learn how to build an authentic community and master modern word-of-mouth marketing.
Product: Bazaarvoice Vibe
May 20, 2025
We launched Social Inbox as part of Bazaarvoice Vibe on November 1, 2024 so our clients could communicate directly, quickly, and easily with their community on social channels.
We started by building a foundation for social marketing managers to save time viewing and responding to comments from their community on Instagram. Then we released the ability to use AI to help write responses to frequently asked questions. And now we are further expanding our Social Inbox experience with the ability to respond via direct messages on Instagram.
And this is just the beginning … coming soon we’ll be adding support for additional leading social media platforms (hello TikTok!) and more. Learn more about Social Inbox in our help article.Opens in new window
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Brands are now defined by what shoppers tell each other. Learn how to build an authentic community and master modern word-of-mouth marketing.

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