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Community-led discovery explained
Brands are now defined by what shoppers tell each other. Learn how to build an authentic community and master modern word-of-mouth marketing.
Product: Bazaarvoice Vibe
May 2, 2025
We’re excited to announce that you can now request content rights via Instagram direct messages. You can also view the performance results of your messages on our Rights Insights Dashboard.
Streamlining and optimizing your content rights request process will help you:
Increase content rights approvals with private right requests sent via direct message
Gain valuable insights on overall rights approvals
Build a relationship by personalizing and optimizing rights request messages
Ensure content is brand-safe
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Brands are now defined by what shoppers tell each other. Learn how to build an authentic community and master modern word-of-mouth marketing.

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