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Autumn campaign marketing timeline

It’s never too early to start thinking about the holiday shopping season, especially when it comes to product sampling. How ready are you?

The autumn or fall season, which starts September 1 and ends November 30, encompasses several events and holidays, including Halloween and Black Friday. And with the upcoming holiday season, people are beginning to think about gift-giving and holiday shopping, making it a pivotal opportunity to capitalize on increased consumer spending.

If you’re planning any autumnal campaigns, you should begin prepping as early as May.

We created a timeline to help you get ahead and set yourself up for a successful fall season.

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