How to maintain brand loyalty in a tough economy
We took a deep dive with Oliver Richard, Senior Manager of Site Merchandising Operations at Samsclub.com. We learned more about his perspective on the retail industry, how brands can prepare for large retail promotional events, Sam’s Club member search trends, how to win at SEO, and how brands can increase conversion and sales by optimizing their content strategy with the help of the new vendor scorecard.
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What is Retail Talk?
This webinar is part of a webinar series called, “Retail Talk.” Retail Talk is a Bazaarvoice hosted series where we invite retailers from our vast network to join us for an exclusive interview. Each episode features a key topic in retail such as trends, user-generated content (UGC) strategies, omnichannel marketing, technology, and more. We invite special guests we work with every single day to share their personal insights, giving you access to key thought leaders in the space. Come join the conversation!
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