Bazaarvoice | Resources

Resources to put UGC to work

Guides, reports, and webinars on reviews, UGC, and getting found in AI shopping.

Guides to put shopper voices to work

  • Resource

    Winning the AI shelf with UGC

    Traditional ad spend won't get you onto the AI shelf. Discover how to use UGC to make your products easy for AI to find, trust, and choose.

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  • Resource

    How to collect video reviews

    Build massive social proof and boost sales when you collect video reviews from your happiest customers. Start turning authentic stories into revenue today.

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  • Resource

    Collect UGC once and convert everywhere

    Learn to leverage the Bazaarvoice Retailer Network to automate syndication, ensuring your best customer voices are live on every product.

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Research on how shoppers decide

  • Resource

    Anatomy of an AI recommendation

    Learn how AI shopping tools are changing product discovery, and what it means for your brand through our new Google AI visibility study.

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  • Resource

    Brand worth in AI shopping

    How much does brand equity actually count in a shopping experience built to strip away almost everything a brand has spent years building?

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  • Resource

    Shopper Experience Index 2026

    Explore how modern buyers discover brands. Download the Shopper Experience Index 2026 for insights from 1,500+ global consumers.

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Webinars to watch on demand

  • Webinar

    How brand equity is shifting in the age of AI shopping

    What makes a shopper trust and choose a brand once AI puts it in front of them? Join this live conversation on brand equity in AI shopping.

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  • Webinar

    How to create a visual content strategy

    In this webinar, you’ll learn how to create a visual content strategy that leverages visual UGC like shopper photos and videos to influence buyers.

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  • Webinar

    Winning product launches

    Watch our webinar to learn how the brands like Lemi Shine execute successful product launch campaigns and stand out among the competition.

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Want to talk strategy?

We’ll walk through your use case and show you how to turn authentic customer content into higher conversion across your site.