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B&T: the experts weigh in on Black Friday

B&T

Experts weigh in on Black Friday

May 8, 2023

Kate Musgrove, our managing director of APAC, said: “With Black Friday being the biggest shopping day of the year for retailers and brands alike, most consumers are seeking out multiple touchpoints before and when making a purchase decision.

Read “The experts weigh in on Black Friday” on B&TOpens in new window

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