
Blog
Community-led discovery explained
Brands are now defined by what shoppers tell each other. Learn how to build an authentic community and master modern word-of-mouth marketing.
It's time for pandemic holiday season, round two. Shoppers are eager to share gifts and spread holiday cheer. Here's how they're doing it. Published: November 3, 2021 Authored By: Brittany Shulman

While this time last year had many shoppers wishing for vaccines and normalcy, this holiday season is already looking a bit different.
From shifts in gifts to where they’re filling their carts, we wanted to understand what shoppers are doing this holiday season. We surveyed over 6,000 shoppers in North America, Europe, and Australia to find out.
Brittany Shulman
Senior Content Strategist
Discover the forward-looking strategies, tools, and technologies built to keep your business ahead of disruption.

Blog
Brands are now defined by what shoppers tell each other. Learn how to build an authentic community and master modern word-of-mouth marketing.

Resource
Build massive social proof and boost sales when you collect video reviews from your happiest customers. Start turning authentic stories into revenue today.

Webinar
In a mobile-dominated market, brands are invisible if they aren't “glance readable”. Learn what it takes to win the new digital shelf.
We’ll walk through your use case and show you how to turn authentic customer content into higher conversion across your site.