Social Commerce

Sell on Social. Sell with Social.

It’s no secret that social sells. Create the ultimate user journey — turn social content into shoppable experiences that drive sales — wherever shoppers are. Drive discovery of new products and convince users to buy with social proof. Our research shows up to a 380% increase in time on site and up to a 15% increase in average order value when customers interact with social content. People expect to see social content wherever they shop. Let them.

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Award-winning solutions

Social Commerce Leader on G2

Our Social Commerce solution has been named the leader by G2 for the second quarter in a row.

Turn customer content into purchases with social commerce

Increase on-site conversions with social galleries

Bazaarvoice Galleries let you display authentic social videos and photos posted by your advocates, so you can create beautiful, shoppable collections to showcase your products. We help you collect, curate, and manage content at scale — from getting content rights from social users and content creators to AI-based recommendations that help you tag products faster and more accurately. That’s why we see up to a 140% conversion increase on e-commerce sites when visitors interact with photos displayed with Bazaarvoice Galleries. Plus, when we display ratings alongside products tagged in Bazaarvoice Galleries, our customers see up to 5x conversion.

Read our Ultimate Guide to Social Commerce Conversion:

Read our guide
social commerce platform

Localized for shoppers, easy for you

Easily provide localized experiences to shoppers. Serve shoppers localized product info for their region. No more US products appearing for French shoppers or British pound signs popping up for Canadian shoppers. Better experiences, happier shoppers.

Automated content rights requests for Instagram

Requesting photo and video rights can be smarter and scalable with our intuitive workflow. Select the photos that represent your brand, and we’ll use the Instagram API to send your request messages. When the user approves, the photos are automatically added to your Bazaarvoice Galleries. Legal team happy.

Optimized for site performance

Stress less — with lazy loading enabled, your photo and video galleries are intelligently loaded only when they are ready to be used. It’s a major reason why many leading e-commerce brands have Bazaarvoice Galleries on their sites. E-commerce team at ease.

Propel your product page to new heights with our social commerce platform

Create high-converting shopping experiences with lifestyle content

Bazaarvoice customers who optimize their product pages with authentic social proof see conversions skyrocket. Feature photos and videos from customers, influencers, and partners and drive up to a 172% increase in revenue per e-commerce session. Combine the power of social content and ratings and reviews on PDP and see a 3x increase in conversions — that’s what Bazaarvoice Visual Syndication Network power users see.

social commerce


Develop a winning social content strategy that scales

Raise your brand’s social voice by launching campaigns of all shapes and sizes with the Bazaarvoice Influenster sampling community and AI-driven creator marketing platform.

  • Drive social buzz and word-of-mouth marketing and deliver a diverse mix of social content for repurposing across channels.
  • Short on time? Tap into hands-on creator marketing expertise and services.
  • Effortlessly integrate your paid and earned content into your Social Commerce dashboard, repurpose it quickly, and make it shoppable across your social and commerce touch points.

12K+ brands and retailers

partner with us to deliver a winning content strategy

16.5M creators and consumers

across the Influenster community and affable database

3B+ social impressions monthly

across Influenster and campaigns

60K social content posted monthly

from and Influenster campaigns

140% increase in conversion

when our clients repurpose social content on e-commerce


Make it shoppable, make it measurable

Social Commerce analytics provide an easy way to measure the success of your content strategy on the channels that matter with the metrics that matters most to you. Whether it’s reach and awareness, engagement and time on site, average order value or (and we especially love this one) conversion to revenue, we’ve got you covered.

Our integrations with Google Analytics and Adobe Analytics allow us to measure performance for all social efforts, marketing campaigns, and e-commerce displays, all in one place.

  • Identify your top-performing content and creators and gain powerful competitor and influencer insights.
  • Analyze top media by views, product clicks, and revenue attributed to each social post and gallery video or photo.
  • Share your results when it’s time to review by easily exporting reports to celebrate your success with the team.


Reveal turns photos into action

Reveal turns any photo into an actionable experience, letting consumers discover and shop for the products they love by hovering over them. It’s the easiest way to drive commerce from your photos and videos. Drive traffic from the visual content on your blog, e-commerce site, and partner sites. Simple to set up, even simpler to use.

instagram social commerce


Stay on top of your social game with our experts

Running short on time? Or teammates? Bring your social commerce program to life, faster. Leverage our professional services and partner with a Bazaarvoice Strategist to guide the success of your program.

social commerce experts

Transform your social strategy with a dedicated strategist

Your hands-on designated strategist will guide the success of your program by helping you meet your program goals. You’ll get custom recommendations to ensure you’re taking advantage of the latest features. Plus, your Strategist will provide access to exclusive pilot programs, give you best-in-class client inspiration, and share industry insights keeping you up to date with the latest social commerce trends.​

Save time by utilizing our professional services

Let us handle critical content management activities from tagging content with products, requesting and securing rights from social users, to publishing the approved content to your key commerce experiences. We win when you win, so let us help make all your social content shoppable everywhere your shoppers are.

See Bazaarvoice Galleries in action

Check out how our customers supercharge their commerce engines with Social Commerce.


The ultimate guide to social commerce conversion

Turn social content into shoppable experiences that drive sales — wherever shoppers are.

Download the e-book to learn:

  • The essential elements of driving conversions
  • How to create powerful, captivating shopping experiences
  • Best practices for measuring social content’s impact on revenue
Get the e-book
Social Commerce Conversion

Get started

Get in touch to find out which solutions will make the most impact for your business. Our helpful sales team can answer your questions and talk about everything from set up to ROI.

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