White papers

We stay ahead of the curve in social commerce strategy, researching topics that matter and sharing them here.

UK white papers are listed here. For all Bazaarvoice white papers, please visit our global site.

Social Trends Report

Social Trends Report

In our latest installment of the Social Trends Report, we outline five critical trends that are shaping the digital marketplace.
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7 ways the mobile consumer changes everything

7 ways the mobile consumer changes everything

How always-on mobile and consumer feedback combine to create huge opportunities for brands
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Social meets retail banking: How customer conversations drive acquisition, retention, and innovation

Social meets retail banking: How customer conversations drive acquisition, retention, and innovation

Banks that embrace social opportunities deepen relationships with customers and drive business.
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Social Media Trends Report 2014

Social Media Trends Report 2014

Five critical trends shaping the digital marketplace straight from your peers, the world’s foremost marketers, social strategists, and business thinkers.
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Selling with social: How social curation drives engagement and sales

Selling with social: How social curation drives engagement and sales

Learn how to harness this wealth of social media content, and display it right where it can go to work delivering engagement, trust, and conversion: your website.
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Seeking authenticity: How trustworthy brands drive customer loyalty

Seeking authenticity: How trustworthy brands drive customer loyalty

Issues of authenticity touch just about every aspect of our day-to-day lives - from the relationships we foster to the brands with which we choose to do business.
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2013 holiday guide to social: Drive holiday sales and plan for a great 2014

2013 holiday guide to social: Drive holiday sales and plan for a great 2014

This step-by-step guide will help ensure your brand is setup for social success this holiday season and well into 2014.
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Harness the power of your customer’s digital voice

Harness the power of your customer’s digital voice

In collaboration with Brand Republic, we surveyed over 100 marketers about their customer engagement and advocacy strategies.
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Social intelligence: 9 insights that drive business results

Social intelligence: 9 insights that drive business results

This white paper provides nine specific insights you can put into action today to improve all areas of your business.
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Social meets financial

Social meets financial

Acquire new customers more efficiently and gain loyalty by capturing authentic customer voices.
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Generation Y in the aisles: How consumer goods brands capture lifelong loyalty

Generation Y in the aisles: How consumer goods brands capture lifelong loyalty

Generation Y already spend 28% more than the average consumer at mass merchant stores,but most haven’t formed brand loyalties. Here’s how CPG brands capture digitally-savvy Gen Y.
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European marketers begin to embrace social media

European marketers begin to embrace social media

Discover how top marketers are using social media to drive decision making, share insights and impact brand awareness and loyalty.
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