Research and insight

Bazaarvoice is a leader where social meets commerce. Check here for hard-hitting consumer research and insights, and join the discussion about social commerce strategy.

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Featured Webinar
Engage your advocates with Bazaarvoice Sampling
Engage your advocates with Bazaarvoice Sampling
Wednesday October, 8 | 5 PM EDT
You already know that review volume increases conversion. And you also know that you have some loyal customers (your brand BFF's!). So what happens when you engage those reviewers BEFORE your next product launch?
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Infographic
Infographic: The new customer journey
Infographic: The new customer journey
How consumers find and research local businesses has changed. This infographic walks you through the new customer decision journey.
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Featured Resources
Harness the power of your customer’s digital voice
In collaboration with Brand Republic, we surveyed over 100 marketers about their customer engagement and advocacy strategies.
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The Conversation Index
How consumer conversations change with global shopping seasons
Volume 7: How consumer conversations change with global shopping seasons
In this edition of The Conversation Index, we dive into some annual global shopping trends to see how customer conversations ebb and flow with the seasons.
The Conversation Index archive >
Featured video

Social commerce statistics

When brands respond to product misuse with guiding explanations, shoppers who see the review response are 186% more likely to purchase, and product sentiment increases by 157%.

"The Conversation Index Vol. 6", Bazaarvoice, January, 2014

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The Conversation Index »
As an insider in the conversation between shoppers, retailers and brands, we gather valuable insights you can use.
White papers »
We stay ahead of the curve in social commerce strategy, researching topics that matter and sharing them here.

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