Shel Israel shares: How customer insights drive your business
Tuesday, April 26, 2011
Customer feedback is a 24/7 focus group, with insights to transform businesses. But when it comes to gathering and acting on customer insights, most companies are unsure where to start. In this free webinar, learn how to use social to collect customer insights, and how to build these insights into every part of your organization — marketing, R&D, product management, customer service, merchandising brand… you name it.
Attend this free webinar to learn
- What customer intelligence is, and how it can transform your business
- How to structure your organization to gather and act on customer insights
- Real world success stories from brand case studies
- Forward-thinking strategies from social marketing thought leader, Shel Israel
Our speaker: Shel Israel
Shel is a recognized social and marketing thought leader. He writes, speaks, and advises on social media issues and authored Naked Conversations, How Blogs are Changing the Way Businesses Talk with Customers, and Twitterville: How Businesses Can Thrive in the New Global Neighborhoods. Shel frequently consults top organizations and senior level leadership on the social landscape and its applications for business.
Find him on Twitter at @shelisrael.
