Client Case Studies
As you can tell, we're obsessed with ROI. Here is proof that user-generated content works in more ways than you can count.
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Friday, 12 March 2010 |
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As a leading online pet supply retailer in France, Wanimo serves a loyal customer base of passionate, French pet-enthusiasts. Seeking to increase these customers’ engagement with the brand, Wanimo launched Bazaarvoice Ratings & Reviews in June 2009. They’ve since found that shoppers who hit a product page, and then engage reviews, are more likely to convert than those who visit a product page, but do not engage with reviews.
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Wednesday, 20 January 2010 |
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When Rubbermaid implemented Bazaarvoice Ratings & Reviews in 2008, they wanted to enhance product information on their site and facilitate conversations with clients. Shoppers who visit the site now find in-depth product information from other consumers via their reviews. What’s more, those who read reviews are also more likely to join Rubbermaid’s online club, which leads to deeper engagement with the brand.
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Wednesday, 25 November 2009 |
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LendingTree, LLC, the US’s leading, online lending exchange, provides a marketplace that connects consumers with multiple lenders that compete for their business. Since inception, LendingTree.com has facilitated more than 25 million loan requests and $185 billion in closed loan transactions. LendingTree provides access to lenders offering mortgages and refinance loans, home equity loans/lines of credit, auto loans, personal loans and credit cards. |
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Monday, 02 November 2009 |
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Samsung, long known for their innovative products, took their pioneering spirit to their brand management and product marketing strategies as well. Early on, they understood the value of reaching out to their online customer base and in 2007 they created the public persona, “Mr. Samsung,” who started answering product-related questions on CNET. In June, 2008 they extended their efforts to include a customer-based forum.
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Tuesday, 06 October 2009 |
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 Halfords is the UK's leading retailer1 of car maintenance, enhancement, and leisure products. The retailer operates over 460 stores2 across the UK, Republic of Ireland, and Czech Republic. They have an active online community at www.halfords.co.uk.
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