Data-Driven Strategies to Reach and Influence Holiday Shoppers

Data-Driven Strategies to Reach and Influence Holiday Shoppers

Connect with Consumers in a Noisy Digital Landscape

With consumer mindshare at an all-time premium during Black Friday and throughout the holiday season, brands and retailers can’t afford to waste any opportunity to have an impact. Brands and retailers who put smart, data-driven campaign strategy to work will make the most of the holiday opportunity.

Bazaarvoice is pleased to present key insights to inform your strategy that will help you cut through the noise this holiday season and connect with in-market consumers. Download this eBook to learn:

  • How to leverage the best data resources to inform messaging and targeting
  • How to use the fragmented shopping journey to your advantage, by meeting shoppers in the moments that matter
  • Make sure your campaign cuts through the noise on Black Friday – and throughout the holiday – to reach consumers with relevant messages that resonate

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