Research and insight

Bazaarvoice is a leader in user-generated content marketing solutions. Check here for hard-hitting consumer research and insights, and join the discussion about user-generated content strategy.

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Featured Webinar
Busted: Three Myths About How Real People Shop
Busted: Three Myths About How Real People Shop
Tuesday September, 12 | 9 AM CDT
Marketers know that today’s consumer journey looks more like an unplanned adventure than a direct path. Every consumer takes an individualized path and the mix of channels and devices can be dizzying.
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CGC Index
CGC Index, Volume 2
Learn how the world's best brands and retailers drive business value with consumer-generated content.
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Featured White Paper
How Brands Find, Reach, and Win Consumers with Bazaarvoice and Consumer-Generated Content
In this e-book, learn how a diverse set of brands partnered with Bazaarvoice to successfully harness the power of consumer-generated content (CGC) to increase awareness, improve consideration, and drive sales conversion while turning customers into brand advocates.
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Featured eBook
#Unfiltered: How to empower customers to tell your story with visual commerce
7 best practices for using real pictures from real people to improve the customer experience
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Featured video
Client conversations: Electro Dépôt
Client conversations: Electro Dépôt

Stéphane BELOT, Directeur de la Marque
ELECTRO DÉPÔT, nous présente comment développer la notoriété de ses produits en marque propre tout en confortant les consommateurs dans l’achat de ces derniers avec les avis clients.

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CGC Index »

Learn how the world's best brands and retailers drive business value with consumer-generated content.

White papers »

We stay ahead of the curve in social commerce strategy, researching topics that matter and sharing them here.

Social commerce statistics »

Compiled by our own researchers and analysts, this is the most comprehensive list of social commerce stats around.

Video gallery »

View our library of social commerce strategy videos. Explore the gallery by theme, topic, person or company.

Social feeds


Social commerce statistics

40% of personal travelers and 46% business travelers use social networking to share travel experience.

"Think Insights", Google, January, 2013

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