Reach through the channel to drive sales.

Customer reviews and input help products sell better. So how can manufacturers get involved?

BrandVoice lets manufacturers capture customer opinions, knowledge, and shared experiences and immediately share this content with top retailer sites. This dramatically increases content volume on retailer sites, increasing channel sales.  Manufacturers gain more “voice space” – the online equivalent of “shelf space” – on retailer sites, setting your products apart from the competition.

With BrandVoice, everyone wins. Retailers win because they sell more of your product. Consumers win because they get valuable opinions from other customers. Manufacturers win by gaining real customer equity on retail sites, creating an authentic, measurable channel marketing play.

Benefits

• Quickly drive review volume.
  Dell gained 55X more content than its category average.
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• Drive conversion on retailer sites.
  Kingston doubled their sales on reviewed products.
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• Boost visibility without additional retailer fees.
  Your products gain visibility on retailer sites without paying them additional fees, for effective use of market development funds.
  
• Gain access to a massive retailer network.
  Bazaarvoice serves over 60% of the IR500.
  

Key Features

• Automated product matching.
  Easily align your catalog with retailers.
  
• Channel reporting.
  Detailed comparative analysis across retailers.
  
• Brand attribution.
  Gain additional brand awareness on retailer sites.
  
• Syndication filters.
  Ensure the right content reaches the channel.
  
• Search optimization.
  Retain 100 percent of the SEO benefit.
  
• Automated syndication.
  Syndicate the content daily to retail network