The Container Store lifts the lid on customer insights
The holiday shopping season has come to an end (cue sigh of relief) but the feedback captured from your customers’ purchases will pour in for many months to come.
Although this customer feedback contains rich social insights, unlocking those insights and making them easily accessible to the right decision maker poses a big challenge for companies.
In this 60-minute webinar, The Container Store team, and Scott Koester, Senior Manager for Bazaarvoice Intelligence, we’ll show how TCS built product and consumer insights from social content, such as ratings and reviews, to transform their business. In addition, we’ll uncover how they:
- Accelerated innovation opportunities and supercharged R&D
- Optimized in-store and online merchandising
- Identified gaps in marketing communication
- Improved vendor negotiation and quality control
Registrierung für direkten Zugriff.