All it takes is one bad apple to hurt your brand.

We’re your peace of mind while customers market for you.

One of the biggest challenges for effective online word of mouth is managing ”edge case” comments that are off topic, or worse, off color. You’ve spent perhaps millions of dollars over many years to create your brand, and it’s incredibly valuable. You want to protect your brand, but you want to allow your customers to market for you. Our Content Moderation services allow you to do both, better than anyone.

Our Content Moderation team considers themselves the “Guardians of Your Brand.” They ensure that user-generated content appearing on your site helps other customers decide whether or not to purchase a product or share an experience they had with that product. Nothing more, nothing less.

Content Analysts are well educated, trained and tested to ensure appropriate user-generated content gets posted to your site fast. Appropriate reviews are positive or negative opinions that convey the customer’s experience with the product which helps other customers make a purchasing decision. As outlined in the terms before review submission, rejected reviews are vacuous, profane, off topic, or otherwise inappropriate. And we use the same high standards when reviewing your questions and answers for Ask & Answer and narratives written for Bazaarvoice Stories.

We use a combination of automated and manual methods to ensure the highest quality content for our clients. Our three-step process has allowed us to achieve a near 100% accuracy rate, and our turnaround times are much faster than industry standards. Plus, our team scales to meet volume demands, so your team doesn’t have to.

What’s more, you have access to all content, both positive and negative. If a customer posts something about customer service instead of the product, you can immediately connect with that customer. Negative comments can be gold nuggets, an opportunity for you to turn an unhappy customer into your biggest champion.

We know we have done our job well when your site visitors discover rich information, full of productive, helpful content about your products.