Fri, 2012-05-18
In 2011, Lexus Sweden became the first automaker in Europe to use reviews to bring the customer’s voice directly to its public communications, with the help of the Bazaarvoice Conversations solution. Since then, reviews have become an integral component in driving awareness for the Lexus brand.
Fri, 2012-05-18
As one of the largest online retailers in Germany, increasing website conversion rates is a key objective for Conrad. By enabling website visitors to share opinions and engage with each other, the company has experienced an incredible increase in conversion rates.
Fri, 2012-05-18
“How difficult is it going to be to build this gazebo myself?”
“What tools do I need to install this towel rack?”
“I’m no handyman; should I hire someone to help set up my kitchen?"
Tue, 2012-01-31
U.S. women’s specialty retailer Chico’s FAS has seen dramatic results in converting site visits to orders since implementing Bazaarvoice Conversations in April 2011 across its three brands – Chico’s, White House | Black Market and Soma Intimates. All three brands have enjoyed tremendous success with Bazaarvoice platform for onsite customer content.
Tuesday, July 26, 2011
Social is rapidly evolving, faster than most organizations can keep up. How do brands plan for the coming years, when customer expectations change in a matter of months? How do you set up your social organization to scale with the growing massive conversation?
Tuesday, May 24, 2011
By making ticket-buying social, Ticketmaster connects with and empowers their best event promoters: their customers. Kip Levin, Executive Vice President of Ecommerce at Live Nation, will share real-world stories of how Ticketmaster leverages social to interact with customers and drive new sales.
Tuesday, April 26, 2011
Customer feedback is a 24/7 focus group, with insights to transform businesses. But when it comes to gathering and acting on customer insights, most companies are unsure where to start.
Tuesday, March 22, 2011
Today’s consumers shop everywhere — via their phones, online, on social networks, and in stores. Even if they’re shopping for shampoo or cleaning supplies, they want trusted information — fast. Research shows that most CPG shoppers make decisions before they ever enter a store, and half of them visit a retailer’s website a few days before making a purchase.
Wednesday, February 2, 2011
We surveyed CMOs with The CMO Club to learn how social media measures up in their organizations -- and their answers (and honesty) may surprise you.
Join us to hear about the results and see what's most important -- and most impactful -- to top CMOs.
You'll hear from:
Thursday, August 26, 2010
We already know that customer opinions, stories and questions can change all areas of an organization – from customer service to product design – so how do you get started?
